Archive: Organic dairy sales slowing

Published 16 September 14

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Last year’s growth in organic dairy retail sales appears to have turned, with milk sales firmly in decline since March and sales of organic cheese stagnating over the same period. Organic milk sales had been in decline since 2010, but had returned to growth between March 2013 and March 2014 with volumes of organic milk sold in GB up 7% over this period. However, since then, sales have returned to a downward trend with volumes sold in the 52 weeks ending 20 July 2014 3% lower than those in the 52 weeks to 2 March 2014.

The impact on overall market value has been reduced slightly by rising average prices. Unlike non-organic milk, the average retail price for organic milk has been on an upward trend since 2011 and appears to be unaffected by the retail milk price cuts introduced from March 2014 onwards. As a result, the price differential between organic and non-organic milk has been growing. Two years ago, organic milk was around a third more expensive than non-organic, but this has now increased to 44% (27ppl).

Analysis from Milkbench+ suggests that the average milk price for organic farmers was 3.8ppl higher than that achieved by conventional farmers in the 2012/13 milk year. While the organic farmgate premium is largely due to the additional costs associated with organic farming, it is also closely linked to market growth. The slowdown in GB retail sales of organic milk and cheese may mean that the farmgate price premium, which acts as an incentive for supply, could be under pressure unless supported by other markets.

Organic sales