Cheese Market

Published 24 May 17

GB retail cheese sales for the 52 weeks ending 23 April 2017, when compared with the previous year:

  • Total cheese volumes grew by 2.2% in the year to April 2017. Average price saw a slight decline (-1.8%), which led to the total value of the market increasing by only 0.3%.

  • Cheddar holds the biggest share of the cheese market and in this time period was the only type of cheese to see a decline in total value (-2.6%).

  • The Cheddar sales value decline is driven by average price (-3.6%) declining faster than sales volume is increasing (+1.1%).

  • Soft Continental cheese (+7.9%) and Territorials ex.blue (+4.8%) both increased volume sales in the year to 23 April 2017.

  

52 weeks ending 23 April 2017

 

Spend (£000s)

YOY diff

Volume (000kg)

YOY  diff

Average price (£/kg)

YOY diff

Total Cheese

2,769,652

0.3%

444,067

2.2%

6.24

-1.8%

Cheddar

1,357,060

-2.6%

234,064

1.1%

5.80

-3.6%

Hard Continental

197,631

1.7%

22,048

1.3%

8.96

0.3%

Soft Continental

286,567

7.1%

42,598

7.9%

6.73

-0.8%

Territorials Ex.Blue

207,751

3.0%

32,056

4.8%

6.48

-1.8%

Processed

284,853

3.3%

39,490

3.2%

7.21

0.1%

Source: Kantar Worldpanel

  May 2017 Cheese Chart

Market share by value
52 w/e  25-Apr-15 24-Apr-16 23-Apr-17
Top 4 Multiples 71.4% 69.6% 66.6%
Total Hard Discounters 9.1% 11.2% 12.7%
Independents & Symbols 0.6% 0.6% 0.6%
Other 18.9% 18.5% 20.1%
Source: Kantar Worldpanel

 For more information on other cheese sales, please see the documents in ‘Related publications'